Where does the money go?
When you buy Årsblomman
When a club, team or class sells Årsblomman, our digital support badge, a large share of the revenue goes on to their group. Digital Årsblomman also gives the group a much higher share than many traditional fundraisers. If the purchase is made without a connection to a specific group, the support goes where Årsblomman believes it is needed most.
- A high share to the group
- An especially good-value digital product
- Clear and transparent distribution
Two ways the support is distributed
Årsblomman is built to make a real difference. How the money is used depends on whether the purchase is made through a club, team or class, or without a connection to a specific group.
Buying through a club, team or class
When the purchase is made through a group, a large share of the revenue goes back to that group's activities. For Digital Årsblomman, the share is especially high compared with many traditional fundraisers.
For example, it can go toward:
- the class fund or team fund
- tournaments, games and competitions
- equipment and supplies
- training camps and activities
- field trips, travel or end-of-year events
Buying without a club connection
If the purchase is not connected to a specific club, class or group, the support goes where Årsblomman believes it is needed most.
The focus is then on things that strengthen:
- children and young people
- community and inclusion
- initiatives with social impact
- settings where the support makes a real difference
- areas where the need is greatest
What does this mean in practice?
It means that anyone who buys Årsblomman always contributes to something important. Either the support goes directly to a group that is selling, or it is used where the need is greatest.
- The purchase is linked to a groupIf you buy through a team, a class or a club, a large share of the revenue goes on to that group's goals and activities.
- Digital Årsblomman is especially good valueDigital Årsblomman is built to give the group a much higher share than many classic fundraisers, while the product is easy to sell online.
- Every purchase makes a differenceWhichever way you buy, every Årsblomman sold helps create support, opportunities and community all year round.
How to think about your campaign
For many groups, Digital Årsblomman is an especially strong addition to their campaign. It is easy to sell, easy to share and gives the group a very good share compared with many traditional fundraisers.
- Add Digital Årsblomman to every campaign
- A great complement to Strumpsnodden products
- Easy to sell online to lots of people
- Easy to share on social media and in chats
- Suits teams, classes, clubs and businesses
- Gives your support a clear, modern look
Frequently asked questions
Here are some common questions about how the money is distributed when you buy Årsblomman.
Does the money always go to a club?
No. If the purchase is connected to a club, a team or a class, a large share of the revenue goes to that group. If no group is connected, the support goes where it is needed most.
Why is Digital Årsblomman especially good value?
Because it is a digital product, a very high share of the revenue can go on to the group, and the sale is also easy to scale and easy to share.
What can the support be used for?
The support can be used for activities, equipment, tournaments, the class fund, community-building initiatives and other efforts for children and young people.
Why is it a good idea to combine it with Strumpsnodden products?
The combination makes the campaign stronger. Strumpsnodden products bring steady sales, and Digital Årsblomman adds a very attractive digital complement that benefits the group a lot.
Want to support a group or buy Årsblomman directly?
However you buy Årsblomman, the support goes to something important. Either directly to a group that is selling, or on to children and young people where the need is greatest.